Website Copy

for your home improvement business

Make a lasting first impression and attract your ideal leads

Your website is your chance to refine your brand message. Address your audience’s needs directly and position your business as the answer they seek. 

Clear, concise website copy draws the right visitors, increases traffic, and nurtures lasting connections between your business and your ideal leads.

The Winning Formula for Website Copy:

  • Have a clear objective: It’s important to identify your website’s primary goal. I’ll target your ideal clients and identify exactly what you want them to do when they visit your site. 

  • SEO: I incorporate keywords into page titles, meta descriptions, and web page content so your ideal leads can find you organically on Google. 

  • Lead with the main point: You only have 3-15 seconds to grab your reader’s attention. I’ll make sure each page starts strong by immediately delivering the main point.

  • Every word counts: Web copy should be concise and engaging— there’s no room for fluff. Every sentence will captivate the reader and encourage them to keep reading. 

  • Audience focused: Your website will speak directly to potential customers, addressing their needs, goals, and desires. Good copy will convince them that you are the solution to their problem. 

  • Smart Formatting: Some people read every word on your website, while others only scan to get the main points. I’ll cater to all readers with strong headings, concise blocks of text, and bold text highlighting essential information.

Pricing:

Individual Pages: $300

  • 1,000 words

Website Package: $1,400 for 5 pages

  • Home Page

  • About Me

  • Services

  • FAQ/Testimonials

  • Contact

Website Copy Includes:

  • SEO optimization

  • Professional research 

  • Discovery call to discuss your brand and learn about your target audience 

  • 2 rounds of revisions

  • Proper formatting with headings, subheadings, and body text

Revamping your website might seem daunting, but I’m here to make it painless. Hiring an expert copywriter offers an outside perspective that sets you on a path to success.